On Wednesday, AT&T announced a new opt-in, geo-location based text messaging service that alerts customers to special discounts, promotions, and rewards when they are near participating retailers. The free program is being launched nation-wide and doesn't require the user to download an app to their mobile phones.
Participating retailers include the Gap, Staples, Zales, Last Call by Neiman Marcus, Duracell, Motorola, and Discover.
Customers who sign up for AT&T Alerts will receive $5 off with a $10 minimum purchase online at ATT.com. Currently, AT&T Alerts will work on all AT&T phones except for the iPhone 5. Plans to implement the feature on the iPhone 5 will be announced in the near future.
You can check out a demo video of how it works here.
Full Press Release follows:
Free Opt-in, Location-based Offers Service Puts Savings in the Pockets of AT&T Customers
Dallas, Dec 5, 2012 — Tired of sifting through coupons, surfing the web for discount codes, and getting bogged down by daily deal emails? AT&T Alerts, an innovative new service from AT&T*, can proactively deliver offers straight to AT&T wireless customers’ phones--when and where they need them most.
Today, AT&T announced the launch of AT&T Alerts, a free opt-in, location-based text messaging alerts service that allows AT&T wireless customers nationwide to save money with relevant offers from nearby retailers on their mobile phones. AT&T Alerts uses geo-location technology and consumer preferences to deliver offers and rewards, without having to download an application.
How It Works
AT&T wireless customers text “JOIN” to ATTAlerts (288253787) to opt-in to the service and begin receiving discounts, rewards and offers via text message when they are near participating retailers and brands such as Gap, Staples, Zales, Last Call by Neiman Marcus, Duracell, Motorola, Discover, and many more. Customers can customize offer preferences and settings to receive offers most relevant to them by visiting http://alerts.att.com/join. Text messages to and from AT&T Alerts are free. As an added bonus, customers who sign-up for AT&T Alerts will receive $5 off with a $10 minimum purchase at ATT.com**.
AT&T wireless customers can visit http://alerts.att.com/join to sign-up and learn more, or text “JOIN” to ATTAlerts (288253787) from their AT&T wireless phones.***
*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.
** $5 off certain accessories at ATT.com, $10 minimum purchase, see alerts.att.com/join for details
*** AT&T Alerts is not currently available for iPhone 5
